Senior Manager

Job Highlights

• Develop marketing strategies for commercial projects
• Curate and manage marketing campaigns to drive commercial & social impacts
• Collaborations with tenants and partners

Responsibilities

• Develop overarching branding and marketing strategies in line with business objectives of the Group’s commercial projects including brand building, customer experience, publicity and place making
• Curate and manage year-round integrated marketing campaigns to deliver high-quality customer experiences and compel brand stories on projects to uplift the overall brand reputation and to drive both commercial and social impacts
• Lead the team to integrate CRM, digital, social media and PR strategies for all campaigns
• Drive collaborations with tenants and partners
• Develop and curate 360 solution designs from concept, feasibility, insights, positioning and communications for all marketing initiatives and services
• Lead, inspire and engage the team to drive effective on-brand execution of marketing programs, events, experiences and standards
• Conduct budget planning, manage expenditure and oversee KPIs of all marketing initiatives

Requirements

• Bachelor’s degree in Marketing, Communications, Advertising, Business Management or related discipline
• Minimum 10 years of experience in marketing communications, brand strategy / management field, of which 6 years at managerial level
• Excellent analytical skills, critical thinking with a strong brand building capability and an expert-level understanding of branding, business and strategic planning, with a strong drive to achieve results
• Solid experience in developing integrated brand marketing campaigns across channels, with well-round marketing skills across the marketing mix of ATL, BTL, Digital and Social platforms in Hong Kong and PRC
• Excellent interpersonal and people management skills with a demonstrated ability to communicate and influence at all levels within and outside the organisation
• Outstanding leadership skills and at the same time being a great team player with the ability to foster collaboration, inspire creativity, establish a vision and motivate team to achieve strategic business goals
• Good ability to multi-task and work under pressure in a very dynamic and fast-paced environment
• Excellent written and verbal communications skills in English, Cantonese and Putonghua

How to apply

• By e-mail: hr@nanfung.com
• By mail: The Human Resources Manager, Nan Fung Development Limited, 23/F., Nan Fung Tower, 88 Connaught Road C, Central, HK

Remarks: You are required to click on the link below and read our Personal Information Collection Statement Pertaining to Recruitment carefully before you submit your application: www.nanfung.com/tc/pics/.